Category Archives: innovation

Social entrepreneurs: Submit a Project/Idea to Spark the Rise and win up to Rs. 40 lakhs!

Mahindra has launched a platform to connect social entrepreneurs across India—Sparktherise.com, and social enterprise can benefit from being a part of it.

Here’s why:

  • You can win a grant between 2-4 lakhs during their monthly rounds, and between 10-40 lakhs during their Grand Finale.
  • You can use sparktherise.com to connect with volunteers, funders, donors, and experts
  • As a winner, you would receive high-level training and mentorship from top performing social entrepreneurs, and be connected to a pan-India network
  • As a winner, you could gain national visibility—some of their winners will be featured by major media outlets, such as Times Now

I encourage you to submit your idea/project (NGO, non-profit, for-profit) today! There are only a few days left for Round 1 of their entries. You can find more information on Sparktherise.com

(If you have any questions, you can reach out to questions@sparktherise.com)

Interesting career networking site: resu.me

The folks at Resu.me asked me to check out their website, which they are launching to become a job and career networking site for the Millenium generation.

So I checked it out.

Here are the good parts:

  • The focus is on helping people get started quickly. So they enable sign on using facebook connect – no long winded registrations needed.
  • The site makes it possible to import your Linkedin profile – so no need to build a resume . And you get a vanity URL. Mine is http://gautam.resu.me
  • There’s a tab which I think is a cooliris app- so if you are a photographer or other visual artist you can show off your videos and pictures there.
  • It builds an activity stream – which shows what you do on the site, and you can add your blog posts/status updates to that also. It also imports your existing blogs from Blogger, Tumblr, WordPress and Posterous.
  • There’s a stats chart – which promises to be interesting (or depressing, if you find that people are not viewing your profile) 🙂

Things I didn’t quite like or what didn’t work for me:

  • The Reader tab is to enable you to import your OPML file of RSS feeds or one feed at a time. Tried doing that – but it’s not working. The larger question is why would you read your feeds on a career networking site. This is one example of over-engineering features
  • The UI is quite dull and doesn’t engage me.
  • The Jobs section is US centric. There’s no other country mentioned there. Which is quite useless for folks from India. I don’t know why they invited me to check out the site.

So overall I think it needs to focus on getting the job search process done well, and let go of the blogging/reader aspects – or at least tuck it away and not make it so prominent.

Will it become a linkedin competitor? I doubt it. Even millenials have linkedin profiles and networks in place. Getting them to move – even as Linkedin focuses more and more towards being a service focused on jobs – would be tough.

The site also needs to think about how to attract recruiters – and showing them a value that they may not be getting at Linkedin.

Another #socialrecruiting app

 
I’ve earlier blogged about Hireplug, which has an app that helps companies hire via social networks . Now it looks like there’s more such apps
 
Got an email from Stephane who’s the CEO of Work4 Labs, a San Francisco-based startup that develops the Facebook recruiting app, “Work for us.”  
 
He says:
 
We are developing innovative products based on our conviction that Facebook is essentially the world’s largest collection of data-rich, constantly updated resumes.
 
Despite the hype, it is not well publicized that Facebook is a booming means of recruitment.  As companies begin to rebuild their work forces on a limited budget, Facebook recruiting will grow exponentially.
 
Our app is already being used by over 3,000 clients, including Accenture, Cisco, PwC, American Apparel, L’Oréal, P&G, and State Street.  We are in touch with several other major international companies and we are adding over 1,000 companies per month.  In only a few months, our clients have generated over 4 million job views and received 100,000+ applications via Facebook.
 
Some of their Clients are :
 
 
 

Social Media and Learning and Development

Geeta Bose of Kern – a learning solutions firm interviewed me recently for Lionsher.com the “learning den” for Learning and Development professionals and focused on asking me Is social media hype or reality? and the way it can add to the learning process.

An avid blogger, a twitter-addict, with 1000 friends on Orkut and an enviable fan following on Facebook, Gautam is a social media and network junkie. But when asked how he’d like to categorize himself, Gautam Ghosh says, “my foremost identity is as an HR professional.” Those who know Gautam describe him as the “Face of HR blogging” in India as well as the global community. This young man has successfully connected the dots between HR, learning and social media. He believes that “learning happens by doing and sharing!”

Gautam has rich experience in the corporate world through his journey as an HR professional in organizations like DELL, Deloitte, HP, Satyam, as an independent OD and Training consultant as well as a consultant with 2020 Social. “I see everything kind of fitting into a larger umbrella of saying how do we make a more human organization,” he explains. By ‘human’ he refers to an organization that is open and transparent. Gautam believes that all his L&D work, HR professional work, HR journalist work, and his social media work belongs to the larger umbrella of building an organization that is more open, transparent and human. “While it wasn’t really obvious when I started off the journey but now when I look back, that’s one thread that has continued throughout the journey,” he adds thoughtfully.

The best part is that the folks at Lionsher.com went over what I said and made some models which explain beautifully better than my words 🙂

You can read the full interview here.

Analysis of a company’s Employment Brand on Social Media

We at 2020 Social (http://2020social.com) recently compared the employment brand related conversations of two large IT firms on the social web by bloggers and on social networks.

The analysis looks at trends, themes and sentiments associated with these two IT firms over the period of one month (March 2010) It also has a representative recommendation section on how one of the firms can leverage the social web to build its employment brand.

Please note for confidentiality’s sake all identifiable data has been masked.

We would be happy to share this analysis with people who’d like to explore such a study for their own organization. Do send me a mail to gautam@2020social.com with the subject: Request for Employment Brand Analysis

Do also go through our corporate blog at http://2020social.com/category/blog to understand what we do 🙂