Monthly Archives: March 2010
This got my attention. I think you will find this entertaining .
(probably true or could be)
one university has this on their website http://www.csun.edu/~dgw61315/tandem.html, California state University Northbridge claiming it to be a true account
Here's a prime example of 'Men Are From Mars, Women Are From Venus' offered by an English professor .The professor told his class one day, 'Today we will experiment with a new form called the tandem story. The process is simple. Each person will pair off with the person sitting to his or her immediate right. As homework tonight, one of you will write the first paragraph of
a short story. You will e-mail your partner that paragraph and send another copy to me. The partner will read the first paragraph and then add another paragraph to the story and send it back, also sending another copy to me. The first person will then add a third paragraph, and so on back-and-forth. Remember to re-read what has been written each time in order to keep the story coherent. There is to be absolutely NO talking outside of the e-mails and anything you wish to say must be written in the e-mail. The story is over when both agree a conclusion has been reached.' The following was actually turned in by two of his English students: Rebecca and Gary. ——————————————- THE STORY (first paragraph by Rebecca)
At first, Laurie couldn't decide which kind of tea she wanted. The chamomile, which used to be her favorite for lazy evenings at home, now reminded her too much of Carl, who once said, in happier times, that he liked chamomile. But she felt she must now, at all costs, keep her mind off Carl. His possessiveness was suffocating, and if she thought about him too much her asthma started acting up again. So chamomile was out of the question. (second paragraph by Gary )
Meanwhile, Advance Sergeant Carl Harris, leader of the attack squadron now in orbit over Skylon 4, had more important things to think about than the neuroses of an air-headed asthmatic bimbo named Laurie with whom he had spent one sweaty night over a year ago. 'A.S.
Harris to Geostation 17,' he said into his transgalactic communicator. 'Polar orbit established. No sign of resistance so far…' But before he could sign off a bluish particle beam flashed out of nowhere and blasted a hole through his ship's cargo bay. The jolt from the direct hit sent him
flying out of his seat and across the cockpit. (Rebecca)
He bumped his head and died almost immediately, but not before he felt one last pang of regret for psychically brutalizing the one woman who had ever had feelings for him. Soon afterwards, Earth stopped its pointless hostilities towards the peaceful farmers of Skylon 4. 'Congress Passes Law Permanently Abolishing War and Space Travel,' Laurie read in her newspaper one morning. The news simultaneously excited her and bored her. She stared out the window, dreaming of her youth, when the days had passed unhurriedly and carefree, with no newspaper to read, no television to distract her from her sense of innocent wonder at all the beautiful things around her. 'Why must one lose one's innocence to become a woman?' she wondered wistfully.. ( Gary )
Little did she know, but she had less than 10 seconds to live. Thousands of miles above the city, the Anu'udrian mothership launched the first of its lithium fusion missiles. The dim-witted wimpy peaceniks who pushed the Unilateral Aerospace Disarmament Treaty through the congress had left Earth a defenseless target for the hostile alien empires who were determined to destroy the human race. Within two hours after the passage of the treaty the Anu'udrian ships were on course for Earth, carrying enough firepower to pulverize the entire planet. With no one to stop them, they swiftly initiated their diabolical plan.. The lithium fusion missile entered the atmosphere unimpeded. The President, in his top-secret mobile submarine headquarters on the ocean floor off the coast of Guam , felt the inconceivably massive explosion, which vaporized poor, stupid Laurie. (Rebecca)
This is absurd. I refuse to continue this mockery of literature. My writing partner is a violent, chauvinistic semi-literate adolescent. ( Gary )
Yeah? Well, my writing partner is a self-centered tedious neurotic whose attempts at writing are the literary equivalent of Valium. 'Oh, shall I have chamomile tea? Or shall I have some other
sort of F**KING TEA??? Oh no, what am I to do? I'm such an air headed bimbo who reads too many Danielle Steele novels!' (Rebecca)
Asshole! ( Gary )
F**K YOU – YOU NEANDERTHAL! ( Gary )
Go drink some tea, – whore. (TEACHER)
A+ I really liked this one.
JAMSHEDPUR (Economic Times, March 11, 2010): Pharma major Novartis offered the highest placement offer of Rs 50 lakh (USD 1,10,000) at the XLRI School of Business and Human Resources here for its prestigious HR leadership role at Basel, Switzerland.The highest domestic package was Rs 26 lakh made by a consulting firm for its Mumbai desk whereas the average domestic package was at Rs 14.2 lakh, a 20 per cent increase over last year's figure. The placement process attracted 75 companies giving a total of 205 offers to a batch of 120 Business Management and 60 Personnel Management and Industrial Relations (HR) students, XLRI Placement Committee Secretary Venkatesh K told reporters here last evening. The campus recruitment programme 2010 saw 90 per cent of the batch accepting offers made by some of the most coveted organizations for their Indian and international locations followed by a strategically planned rolling process which enabled 100 per cent placements, Venkatesh K said. XLRI, Venkatesh K said, maintained its position as a destination for premier finance roles as 28 per cent of the total offers came from the financial sector such as Goldman Sachs, Nomura Holdings, Edelweiss, Deutsche Bank, Citibank, HSBC, Standard Chartered, ICICI, Axis Bank and YES Bank. He said marketing has drawn renewed interest from the students and was the most sought after profile with 30 per cent accepting offers. A total of 25 per cent of the students received top notch consulting offers. "XLRI has once again reinforced its long standing supremacy as the best B-school in Asia-Pacific for Human Resources Recruitments continues to be robust and growing with the participation of major firms in this sector."
A PR student asked me what Online PR was … here’s what in my limited understanding I answered J
1. What according to you is Online PR?
According to me Online PR is the usage of online tools – like blogs, facebook, twitter to connect with influencers and convey your client or company’s product benefits. This would involve first profiling, listening to these influencers’ interests and views and only then “pitching” a product or service. This means the PR people have to first build a relationship and converse first.
2. Based on your definition – do you think Indian Companies have incorporated Online PR in their existing PR strategies?
Not really. The approach is still to draw a list of bloggers and spam them.
3. According to you is Online PR just a financially viable substitute to traditional PR (via traditional mediums like print and broadcast) or is it an absolute necessity?
That would depend on the product. For some digital brands and products online PR is essential.
4. Is Online PR only for B2C companies or can it be effectively used for B2B companies as well? (Please elaborate)
B2B companies can use online PR also. For example if a company sells servers – it can draw up a list of influencers who blog/tweet about servers and invite them to play around with the product and review it. This would eventually convince the final customers who happen to be readers to these influencers
5. What do you think inhibits corporates from indulging in Online PR?
Online PR is a new way of thinking – and looks at one to one relationship with bloggers. The benefits are also not clear to organizations.
6. Which tools are being effectively used by Indian Companies and which do you think have potential but have not been exploited yet? (search engines, blogs, news forums, social networking sites etc)
Search engine marketing, blogger engagement, social media optimization is being followed. I believe soon organizations will move to having a social media press room on their own websites.
7. What according to you is the future of Online PR- specifically for Indian Corporates?
We see Indian corporate become content producers and community shepherds around the lifestyle, cause or passion their brand connects with.
8. Finally, how well do you think Indian Audiences receive Online PR? Do they trust the medium?
Badly done pitches or traditional PR pitches will breed distrust between the bloggers and the online audience. They have to be handled differently than journalists traditionally have been handled